
This sign can be simplified.
The Mud Bay blog should know better than to make predictions or write about a trend. In
Springing Ahead I observed that the slow torture of steadily climbing gas prices started early this year. Forget slow torture. This year it’s more like waterboarding. The price for a gallon of regular hit 4 bucks today at my local Shell station (see photo)—up 46 cents per gallon since February 11th.
The oil companies ignored my earlier suggestion about just making one big price increase in mid-April. That’s OK as I’m offering a new suggestion to save them some work. Instead of posting a new price every couple of days why not just put “Market Price” on the sign? That’s what some seafood restaurants do when they don’t want to reprint the menu every time the price for lobster or fresh fish changes. I mean, at this point do you really care what the sign says? The tank of gas you buy today is going on a credit card. By the time you get your next statement, today’s price could well be a bargain.